Sophia Li

Sophia Li is a highly experienced data science professional with a robust background in advanced analytics and machine learning. Currently serving as Senior Director of Data Science at Abercrombie & Fitch Co. since August 2013, Sophia specializes in developing machine learning algorithms for personalization, global market evaluation, and omni-channel analytics. Prior to this role, Sophia held positions at Knotice as Advanced Analytics Manager, focusing on digital channel optimization and predictive modeling, and at Alliance Data Card Services as Manager of Advanced Analytics, where skills in forecasting and customer segmentation were honed. Sophia began a career in analytics as a Senior Statistical Analyst at L Brands, following the attainment of an MS in Statistics from the University of Illinois Urbana-Champaign and a Bachelor of Science from the University of Science and Technology of China.