Acento offers a unique agency environment where provocative ideas flourish through cross-cultural stimulation. We seek to challenge the status quo to respond to, and impact, culture with a focus on defeating consumer fatigue and indifference. This makes brands matter in culture, spurs engagement, and drives business impact.




People don’t live in segment siloes. We live, work, consume, and grow in diverse communities, influencing one another in unique and meaningful ways. Acento& employs cross-cultural modeling to identify intersectionality and divergence across groups in their motivations, beliefs, and barriers. We find the humanity behind the numbers. This empowers a unifying brand experience while activating unique nuances that drive response.



Acento’s Latino roots have flourished into a dynamic agency that reflects the diversity of our world. We serve the multiple languages and cultures of our communities. We embrace the idea that people can be more than 100% - navigating between cultures and languages situationally. We are uniquely adept at activating the whole human, not just a segment. From linguistic and cultural nuance to the multitude of human touchpoints, we celebrate the power of AND.

Acento is cross-cultural agency that harnesses creativity to defeat indifference. We build meaningful connections for modern brands to make them matter in culture and people's lives.

Marketing

Acento Advertising

Donnie Broxson

Lourdes Gonzalez Washington

Salvador Marquez

Brenda Galo-Sanchez

Laura Noble

Vicent Llopis

Lourdes Washington

Sofia Escamilla

The Leadership Team at Acento Advertising is pivotal in driving the agency's strategic vision and fostering a culture of creativity and collaboration. Comprising top executives such as the CEO, VPs of Client Leadership and Media, and the Executive Creative Director, this team guides client relationships, oversees innovative campaigns, and ensures that the agency's cross-cultural messaging resonates with diverse audiences, ultimately making brands meaningful in today's dynamic landscape.

Leadership Team

About

Team members

Other teams at Acento Advertising

Media and Marketing

Client Services Team

Creative Team