Sidhant Ahooja

Sidhant Ahooja is an accomplished retail and franchise leader with extensive experience in the industry, currently serving as the Director of Retail and Franchise at adidas since January 2015. Sidhant has a proven track record of driving exponential growth in retail operations, including a 10x increase in own retail in India and a 2x growth in franchise profitability within a three-year span. Previous roles include significant positions at adidas India and GCC, Philips Lighting, Levi Strauss & Co., and The MobileStore Limited, where Sidhant demonstrated expertise in restructuring businesses, optimizing operations, and expanding market presence. Educational qualifications include an MBA in Marketing from SP Jain School of Global Management and a Certificate in Organizational Leadership from Harvard Business School Online.