Daniel Longo is an experienced professional in yield management and media relations, currently serving as Director of Yield Management at AdTheorent since May 2018, after progressing through roles as Senior Yield Manager and Yield Manager. Prior experience includes a position as Media Delivery Specialist at Conversant LLC, where Daniel specialized in media strategies for CPG clients. Daniel began a career in communications while at the University of Illinois at Urbana-Champaign, holding various roles in athletic communications, including Graduate Assistant and Sports Information Student Assistant, as well as internships in public relations. Daniel holds a Master’s Degree in Sport Management and a Bachelor’s Degree in News-Editorial Journalism with a Certificate in Public Relations from the same university.
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