Laura H.

Laura H. is a seasoned marketing professional with extensive experience in the energy sector. Currently serving as the Marketing Director at AEP Energy since April 2012, Laura oversees an eight-member marketing department, focusing on omni-channel marketing initiatives aimed at customer acquisition and retention. Prior to this role, Laura held the position of Marketing Communications Consultant at American Electric Power, where strategic marketing efforts for smart grid technologies were developed across multiple states. Previous experience includes managing marketing communications for Direct Energy and serving as a Marketing Associate at Reliant Energy, which provided foundational expertise in client account management and operational processes. Laura's career began as a freelance writer for Energy.com and is supported by a Bachelor of Arts in Journalism from The Ohio State University.