Dariusz Popowicz has extensive experience in retail and category management, currently serving as the Head of Group Category at Allegro since May 2015, overseeing various electronics segments including MDA, SDA, TV, AUDIO, PHOTO, and DRONES. Prior roles include Director of Sales for small household appliances at Domex Sp. z o.o. and Director of Sales at Mix Electronics S.A., where responsibilities encompassed product purchasing, sales management, and competitive analysis. Dariusz has also held managerial positions at Media Markt and Euro-net, focusing on local marketing and store management. Dariusz Popowicz holds a Master's degree in Management from Andrzej Frycz Modrzewski Krakow University.