Jan Kaliński is a seasoned marketing professional with extensive experience in customer activation and engagement. Currently, Jan serves as the Head of Customer Activation and Engagement for eBilet.pl within Grupa Allegro since January 2018, leading a marketing team dedicated to user engagement. Prior to this role, Jan held various positions at Allegro, including Owned Media Manager and Head of the Homepage, showcasing expertise in website management and commercial content. From April 2009 to January 2018, Jan worked at Grupa Wirtualna Polska, where responsibilities included leading the ecommerce editorial team and managing content strategies. Additionally, Jan has experience as a journalist at Puls Biznesu. Jan holds a master's degree in Communication and Journalism from the University of Warsaw and completed postgraduate studies in the Financial System and Monetary Policy.