Vitoria Henriques

Vitoria Henriques is a seasoned professional in marketing and communication, currently serving as a Senior Planning Analyst at Alloha Fibra since June 2022, where responsibilities encompass developing advertising campaigns, analyzing media performance, and managing CRM communications. Vitoria has prior experience at SENAI CETIQT managing marketing strategies and market relations, and at Redtrends, leading the implementation of a CRM system. Past roles also include product management at Garden Confecção where brand and supplier relationships were pivotal, and an early career as a production assistant. Vitoria's educational background includes a postgraduate degree in Digital Communication and Business Intelligence from ESPM, complemented by multiple management-related qualifications from Ibmec, Estácio, and Universidade Estácio de Sá.