Analesa Smith has a robust background in customer experience and media strategy, currently serving in a role focused on Customer Experience & Innovation at Alnylam Pharmaceuticals. With extensive experience in leadership positions, Analesa has previously held the title of Vice President of Integrated Media & Analytics at Matter Communications, Senior Director of Media Strategy at Evolved By Nature, Integrated Group Media Director at Connelly Partners, and SVP of Strategy & Media Experience at Almighty. Analesa holds a Bachelor of Arts in Communication and Media Studies from the University of New Hampshire and has furthered education through the Wine & Spirit Education Trust.