Lucia Chevallard

Lucia Chevallard is an experienced marketing professional currently serving as the Marketing Director for Danone Italy and as the Plant-Based Director for Alpro Italy. With a career that spans over a decade in various marketing roles at Danone and Alpro, Lucia has successfully driven the growth of plant-based brands in Iberia and managed significant product lines such as Actimel. Lucia's expertise encompasses brand strategy, market analysis, promotional activations, and innovative product launches. Educationally, Lucia holds two Bachelor's degrees in Business Administration from UAB and Università Cattolica del Sacro Cuore.