Samantha La Marca is a skilled professional with extensive experience in content creation and management, currently serving as a Copywriter & AI Specialist at Amazon since May 2024. Prior to this, La Marca held the position of Content Manager at Turo and worked as an SEO Content Manager at BetterHelp.com from November 2019 to October 2023. Additional roles include CX Content Specialist at Oura, Research Analyst at CognifiSense, Inc., and Research Assistant at the Biocomputing and Media Research Lab at San Francisco State University. La Marca holds a Bachelor of Science in Computer Science and a Bachelor of Arts in Technical Writing with a focus on Science & Engineering from San Francisco State University, as well as an Associate's degree in Psychology from Pasadena City College.