Tarik Ahmet

Product Leader, Apple Services at Apple

Tarik Ahmet is a seasoned product marketing leader with extensive experience spanning multiple high-profile technology companies. Currently serving as a Product Leader for Apple Services since October 2024, Tarik was previously the Sr. Director of Global Product Marketing at Payoneer, where responsibilities included driving customer growth and market expansion. Prior roles at Intuit involved leading product marketing and customer insights for QuickBooks UK, while tenure at Microsoft saw Tarik as a Senior Global Product Marketing Manager, instrumental in launching Surface products and defining marketing strategies for services. Tarik's early career includes significant insights roles at Nokia, contributing to the rebranding of HERE Maps and shaping consumer-centric strategies. A graduate of the University of Lincoln with a BA in Management and Marketing, Tarik combines a robust background in product marketing and insights to deliver impactful growth strategies.

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