Marketing and Product Development

The Marketing and Product Development team at Apyx Medical Corp is responsible for innovating, designing, and bringing to market advanced medical devices. The team collaborates to identify market needs, develop new electrosurgical products and technologies—including the J-Plasma system—and strategically promote these products through various marketing channels. They ensure that Apyx Medical’s offerings effectively reach doctors, surgery centers, and hospitals globally, influencing brand growth and market presence.