Leonardo Sbrighi

Leonardo Sbrighi is a seasoned professional in the fields of commercial strategy and sales management, currently serving as the Commercial Director Retail for Twinings-Ovomaltine Latam at Associated British Foods plc since March 2024. Previously, Leonardo was engaged in a career transition from June 2023 to March 2024, holding various sales and commercial leadership roles. Notable experience includes a decade at PepsiCo, where Leonardo advanced through multiple positions, ultimately becoming the Director of Sales Strategy Latam, leading initiatives that enhanced operational efficiency across 15 Latin American countries. Additional experience includes significant leadership roles in sales management, trade marketing, and marketing strategy at PepsiCo and Coca-Cola FEMSA. Leonardo holds a Postgraduate Degree in Marketing from ESPM Escola Superior de Propaganda e Marketing and a Bachelor’s Degree in Business Administration from FAAP - Fundação Armando Alvares Penteado.