Patty Radford Henderson

Patty Radford Henderson is an experienced marketing professional and entrepreneur, currently serving as the Founder & CEO of Annum, which offers integrated omnichannel planning software for marketers. Henderson also leads workshops for the Association of National Advertisers focused on enhancing stakeholder alignment and optimizing omnichannel experiences. With a diverse background, Henderson has held various roles including Fractional CMO/CRO and Senior Marketing Consultant, providing strategic insights and consulting services to notable clients such as Thompson Reuters and Northwestern Mutual. Previous positions include Co-Founder & CEO of Union Park Marketing, Executive Director at Magnet 360, and Interactive Director at Colle + McVoy. Henderson holds a BA in Marketing and Journalism from the University of St. Thomas and has furthered education at Boston University and the University of Minnesota.