Rico Helmrich

Rico Helmrich serves as the Head of Communication for Fiat, Abarth, Jeep®, Alfa Romeo, and Fiat Professional at Astara since January 2022, previously holding the position of Brand Communication Manager for Jeep® at Stellantis from January 2021 to December 2021. With extensive experience in marketing management across multiple automotive sectors, Rico has been instrumental in overseeing B2B marketing activities, budget management, and product introductions during an extensive career with FCA Fiat Chrysler Automobiles and CNH. Academic credentials include a degree in Industrial Engineering from the University of Applied Sciences Mittweida and a diploma in Digital Marketing from Shaw University.