Jay Bourn is a Digital Partnership Consultant at Aston Martin Lagonda Ltd since January 2021, where responsibilities include developing global digital partnership strategies focused on interactive games, esports, gaming peripherals, and Metaverse initiatives, as well as managing over 40 partnerships and launching new projects with AAA publishers. Prior to this role, Jay served as a Retail and Ecommerce Coordinator at ABSOLVED from April 2020 to January 2021 and also held the position of League of Legends Team Manager.