Julie Link

Julie Link is an accomplished professional in consumer research and insights with extensive experience across various companies. Currently serving as the Director of Consumer Research and Insights at Asurion since April 2022, Julie previously held positions including Sr Manager of Consumer Research & Insights at Asurion and Consumer Insights Manager at Clayton Homes. Julie's expertise encompasses conducting advertising effectiveness studies, designing custom research studies, and advocating for consumer voices within organizations. Prior roles include Director of Research at Shelton Group, Inc. and Discovery Inc., and a long tenure at Scripps Networks Interactive, where Julie directed various research initiatives. Julie also contributed to academia as an Adjunct Instructor at West Virginia University while holding early roles such as Research Analyst at E! Networks. Julie holds a Master’s Degree in Integrated Marketing Communications from West Virginia University and a Bachelor of Science in Communication and Media Studies from Indiana University Bloomington.