Amit Chougule

Amit Chougule is an accomplished professional with extensive experience in retail business transformation and process excellence, currently serving as Director Centre of Excellence at Sun & Sand Sports since May 2012. Key achievements include leading in-house consulting for operations optimization, executing digital transformation projects, and developing consumer-centric retail concepts. Previous roles include Planning Manager and Senior Planner at Sun & Sand Sports, and Assistant Manager positions at FSC Brand Distribution, Next Retail India Pvt Ltd, Indiabulls Retail Services Ltd., and Welspun Retail Limited, where Amit specialized in buying, merchandising, and category management. Amit holds an Engineer's Degree in Textile Technology from Veermata Jijabai Technological Institute and has completed a program at the Indian Institute of Management Ahmedabad in 2016.