Farina Situmorang

Farina Situmorang is an accomplished executive with extensive experience in technology, marketing, and strategy across various sectors. Currently serving as Chairwoman, CEO, and Co-Founder at Pensieve, Farina focuses on AI-driven ops analytics software for government agencies and enterprises in emerging markets. Additional roles include Independent Commissioner at CIMB Niaga and Investor at FJ Ventures. Previously, Farina was Managing Partner at Catalyst Strategy, where leadership in digital campaign strategies contributed to significant electoral success, as well as Chief Marketing Officer at HARA and strategic positions at WhatsApp Inc., BlackBerry, and Microsoft. Farina holds an MPA from Harvard University, an MBA from Northwestern University's Kellogg School of Management, and a BA in Communications Studies from the University of Indonesia.