Jimmy Guerrero is a Senior Digital Creative Manager at Bass Pro Shops since 2021, bringing extensive experience in creative leadership. Previously, Jimmy served as Senior Digital Art Director and Digital Art Director at Carters Inc. from 2016 to 2021, and held the position of Global Creative Design Manager at Payless from 2010 to 2016. In these roles, Jimmy excelled in developing and executing creative assets across various media, providing art direction and constructive feedback to meet marketing objectives. Jimmy's educational background includes a Bachelor of Fine Arts in Graphic Design from Fort Hays State University and additional training at General Assembly.
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