Paula Bissanti

Paula Bissanti brings a wealth of experience in marketing and brand development across various industries, including healthcare, retail, and entertainment. Currently serving as the Director of Marketing for Pharmacy and Labs at Beth Israel Lahey Health, Paula has previously held prominent roles such as Director of Marketing at Boston Interiors and Advertising Director at Condé Nast. Notably, Paula excelled as a Senior Manager in Global Brand Development for both the Marvel Brand and Boys Gaming at Hasbro, and directed marketing for the IV Therapy Platform at Covidien. Paula holds a Bachelor of Science in Marketing from Providence College and completed a Channel Management Certification at Northwestern University's Kellogg School of Management.