The Market Development Team at Bionano Genomics is responsible for identifying and creating new market opportunities for the company's innovative genome mapping solutions. This team collaborates with regional business managers and sales directors to develop strategic marketing initiatives, build relationships with key stakeholders, and drive the adoption of Bionano's technology across various global markets, particularly in the APAC and EMEA regions. Their efforts are essential in expanding the company's presence and educating the market about the benefits of enhanced structural variation detection in genomics.