The Marketing and Customer Success team at BioProcure is dedicated to promoting the company's services and ensuring client satisfaction and retention. They craft and execute marketing strategies to enhance brand visibility and attract new clients while fostering strong relationships with existing ones. This team also provides tailored support and solutions to meet the specific needs of startup biotechs, ensuring they fully benefit from BioProcure's procure-to-pay services. Their efforts help optimize lab time for researchers and streamline the procurement process, ultimately contributing to the success of their clients.