Florie Gevrey

Florie Gevrey is an experienced professional in digital commerce and marketing, currently serving as the Head of Digital Commerce at Body&Fit since June 2020, where responsibilities include leading a team to drive market growth, overseeing a global trade strategy, and implementing data-driven sales analysis. Previously held positions at Body&Fit include Senior Manager DTC Trade and E-commerce Trade Manager, demonstrating a strong track record in webshop optimization and bilingual launches. Prior experience at EssilorLuxottica encompassed roles such as Global Category Manager, where Florie managed a significant SKU catalog and contributed to market strategies, and Product Manager, focusing on product lifecycle and performance. Early career highlights include trade marketing and promotional roles at Canon France, L'Express, and Red Bull. Florie Gevrey holds a Master’s degree in International Marketing from Burgundy School of Business and a DUT in Business Management with a focus on marketing from IUT Dijon.