Ignacio González Cellino

Ignacio González Cellino is a seasoned marketing professional with extensive experience in various industries, currently serving as the Marketing Head for Animal Health at Boehringer Ingelheim since October 2022. In addition, Ignacio contributes as a CMO Chile Forum Member at CxOforum and operates as a Freelance Advisor for Guidepoint. Previously, Ignacio was a Marketing Lecturer at Universidad de Santiago de Chile, focusing on Branding, Strategy, and Creativity from March 2020 to December 2022. Ignacio has held marketing management roles at Nestlé, where responsibilities included overseeing the marketing strategy for 14 Purina Pet Care brands, and The Coca-Cola Company, where significant contributions were made to the Chilean marketing portfolio across multiple categories. Ignacio's earlier experience includes brand management roles at Bata S.A. and Procter & Gamble. Ignacio holds an MBA from Northwestern University - Kellogg School of Management and a degree in Business Administration from Pontificia Universidad Católica de Chile.