Luisa Fernanda P.

Luisa Fernanda P. currently serves as the Head of Marketing & Communications at BTG Pactual since August 2019. Prior to this role, Luisa was the Gerente de Experiencia de Cliente y Canales Digitales at DAVIVIENDA CORREDORES from June 2018 to August 2019. Luisa's extensive experience includes positions such as Brand Marketing & Communications Director at Old Mutual Limited, where responsibilities encompassed defining a comprehensive marketing plan and integrating digital channels. Luisa's earlier roles include Customer Growth Director and Gerente de segmento at Skandia Colombia, and various marketing positions at Codensa SA ESP, Gas Natural Fenosa, FEMSA, and Unilever. Luisa holds degrees in Marketing Estrategico and Ingeniería Industrial from CESA and Pontificia Universidad Javeriana.