Bill Lightfoot

Bill Lightfoot is an experienced professional in digital marketing and technology, currently serving as the Director of Digital Marketing and Technology at BTL Industries since February 2018. Previously, Bill held the same title at LUTRONIC, where responsibilities included global web marketing strategy from January 2012 to February 2018. Bill has extensive experience in web management, having worked as a Web Manager at Lumenis from June 2008 to January 2012, and as a Technical Product Manager at the Charles and Helen Schwab Foundation from January 2007 to May 2008. Early career roles include Manager of Marketing Software Engineering at both Laserscope and Sunrise Technologies, and Senior Staff Analyst at Coherent, emphasizing web development and integrated business systems. Bill holds a Bachelor of Science in Business Administration with a focus on Data Processing from the University of Central Missouri.