Lara Hoong-San Chen is a seasoned professional in merchandise planning and replenishment, currently serving as CPFR Manager at Campari Group since 2022. Chen's extensive experience includes high-level roles at notable companies such as L&R DISTRIBUTORS as Director of Replenishment and Grey Matter Concepts as Senior Replenishment Planning Manager. Chen's career highlights feature significant positions at renowned brands, including Michael Kors, Diesel, and Giorgio Armani, where expertise in analysis, forecasting, and inventory management led to optimized assortments and increased sales performance. A graduate of Columbia University with a Bachelor of Arts in Biology and Political Science, Chen possesses a strong educational background complemented by a robust track record of improving supply chain efficiency and driving business growth.