Daniel Slade

Daniel Slade is an accomplished professional with extensive experience in category management and insights within the beverage industry. Currently serving as Head of Category Development at Carlton & United Breweries since October 2020, Daniel leads a team focusing on category growth strategies for CUB Beer and CUB Premium Beverages. Prior to this role, Daniel held various positions at Asahi Beverages, including Senior Category Insights Manager and Customer Insights Manager, where responsibilities encompassed driving category growth and customer engagement processes. Daniel's career also includes significant contributions at Summit Insights and Aztec Information Services, demonstrating a strong foundation in shopper analytics and business development. A graduate of The University of Auckland, holding a BCom in Marketing and International Business, Daniel combines strategic insights with a leadership track record in enhancing category performance across multiple brands.