Marketing and Product Management

About

The Marketing and Product Management team at Castorama Russia is responsible for developing and executing strategies that enhance brand visibility and drive customer engagement across its retail stores. They identify customer needs and market trends to optimize product offerings, ensuring that the selection of DIY goods aligns with local preferences and purchasing behaviors. Additionally, they collaborate with vendors and international teams to innovate and improve product lines, ultimately aiming to create a seamless and appealing shopping experience for customers.