Debbie Defazio

Debbie DeFazio is an experienced executive with a strong background in sales and brand development, currently serving as the Executive Director at Catalina USA since January 2015. In this role, Debbie is responsible for hiring, developing, and leading a sales team focused on client engagement and revenue growth, with significant responsibilities involving C-Suite engagement and long-term contract negotiations. Prior to this position, Debbie held various leadership roles at Catalina USA, including Senior Director of Brand Development and Director of Business Development, where collaboration with clients and business team management were key focuses. Debbie also served as Director of Brand Marketing at Menasha Corporation, leading the development of innovative sales models. The career began at Johnson & Johnson, where valuable experience was gained in several sales and management roles. Debbie holds a BA in Public Relations from Lycoming College.