Roschelle McCoy

Digital Content Systems Program Manager at Caterpillar

Roschelle McCoy has over 20 years of experience in marketing and digital content management, primarily at Caterpillar Inc. since May 2007. As a Digital Content Systems Program Manager, Roschelle develops the strategic vision for marketing content systems and oversees the migration of a digital asset management system for 15,000 users. Previous roles at Caterpillar include Enterprise Percolate Product Owner, where Roschelle managed the implementation of a marketing content management platform, and Digital Marketing Consultant, focusing on delivering customer value through web and marketing automation capabilities. In addition, Roschelle serves as Managing Principal at Titanium Investments, specializing in apartment syndications, and has been a Real Estate Entrepreneur since 2017, managing a growing portfolio of properties. Education includes a Bachelor's degree in Marketing from Illinois State University and an Associate of Arts and Sciences from Illinois Central College.

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