Pedro Tavares

Pedro Tavares is an experienced professional in content and media analysis, currently serving as Executivo de Conteúdo e Mídia at CDN Comunicação since February 2022, focusing on measuring brand reputation through data intelligence techniques. Previously, Pedro worked at CDN - Companhia da Notícia as an Analista de Inteligência de Dados from July 2014 to August 2019, where responsibilities included media analysis for notable clients like BB Seguros and Mapfre. Prior to this, Pedro held various roles in public relations and editorial consultancy, contributing to organizations such as Mutual Seguros and Sincor-SP, and has a strong background in journalism and digital marketing, with degrees from USP and an MBA in Marketing Digital from UMC.