Wanda Gierhart serves as the Global Chief Marketing & Content Officer for Cinemark since January 2018, where responsibilities include leading the company's digital transformation and the establishment of a Partnerships Team to enhance ticket sales and brand expansion. Additionally, Gierhart is a Board Member for CosBar, a private equity-based luxury cosmetics brand, and previously operated as Principal CEO of Gierhart + CO, a boutique consulting firm. Prior roles include Chief Marketing Officer at Neiman Marcus Group, CEO/President of TravelSmith, EVP Marketing and Merchandising at Design Within Reach, and EVP Chief Marketing Officer at Limited Brands. Gierhart holds a Bachelor of Science degree in Finance from the University of Nebraska-Lincoln.