Mariska Roersen

Mariska Roersen is an experienced professional currently serving as the Territory Manager for Benelux North at Cochlear since February 2024. Previously, Mariska held the position of Head of Business Development and Marketing at SmartTrackers from September 2021 to December 2023, where responsibilities included general management, marketing, sales, and internationalization, contributing to the company's acquisition by Visma and overseeing rebranding efforts. Prior experience includes roles as an International Business Developer and Chief Marketing Officer at MRDM and LOGEX, focusing on strategic market opportunities, partnerships, and marketing initiatives in the healthcare sector. Educational qualifications include a Master of Science in Business Administration from the University of Twente and a Bachelor's degree in European Studies/International Management from The Hague University of Applied Sciences. Mariska has also pursued additional training in consumer marketing.