Caitlin Bancroft Gaicd

Caitlin Bancroft GAICD is an experienced marketing professional with a diverse background in various leadership roles across multiple companies. Currently serving as the Chief Marketing Officer at Collective Wellness Group, Bancroft has previously held positions at Blackmores Group, including Head of Marketing for BioCeuticals and PAW by Blackmores, as well as Senior Marketing Innovation Manager for ANZ. Other notable experiences include Marketing Manager at Revlon, where responsibilities included overseeing grocery and emerging business segments, and Group Marketing Manager for Sports Nutrition at Vitaco Health Group. Additionally, Bancroft has served as Account Director at Sudler & Hennessey, showcasing a strong track record in brand management and marketing strategy development.