Sarah Pendergast

Sarah Pendergast is an experienced professional in communications and customer content, currently serving as Executive Director of Customer Content at Colonial First State since December 2022. Prior to this, Sarah held roles at Samsung Electronics as Communications Lead and Senior Communications from December 2018 to December 2022. Sarah's career includes significant positions at Edelman, where responsibilities included Associate Director and Senior Account Director, and at MCMPR as Account Director. Earlier experience encompasses roles at Map and Page and Porter Novelli, starting with an Account Executive position. Sarah began the professional journey as a Publicist at Sweaty Betty PR. Academic qualifications include a Bachelor of Communications focused on Public Relations and Journalism from Western Sydney University and an Advanced Diploma of Journalism from Macleay College.