Lucie G.

Lucie G. is a Retail Marketing Specialist at Columbia Sportswear Company since June 2024, previously serving as Chargée de Trade Marketing & Merchandising at Caran d'Ache from June 2021 to May 2024. With extensive experience in retail project management, visual merchandising, and trade marketing, Lucie managed global retail projects and developed marketing strategies. Prior roles include Retail Development Associate for Ralph Lauren, overseeing store openings and renovations, and Retail Marketing & Merchandising Specialist at Samsonite, where Lucie optimized sales performance in the French market. Lucie began the career with positions at Hermès and Cartier, focusing on trade marketing initiatives, and holds a Master of Science in Luxury & Fashion Management from SKEMA Business School.