Tala Hammouri is an accomplished digital marketing professional with extensive experience in leadership roles across various companies. Currently serving as the Director of Digital & Social at Commonwealth//McCann and a Digital Marketing Consultant at Toptal, Tala previously held the position of Director of Digital Marketing at Aanaab, where a comprehensive growth strategy was developed to enhance customer acquisition and retention. As Regional Manager and Digital Marketing Strategist for Starbucks Middle East, impactful digital marketing and social media strategies were implemented, contributing significantly to brand growth. Previous roles also include Social Media Community Manager for The Online Project, where management of multilingual content and influencer engagement was key, and Social Media Specialist at Tour Egypt, focusing on client acquisition through targeted online campaigns. Tala holds a bachelor’s degree in Graphic Design and Applied Arts from Yarmouk University and is currently pursuing a Digital Marketing Nanodegree through Udacity.