Alysse Serencha

Alysse Serencha is a seasoned marketing intelligence professional with extensive experience in insights and research management. Currently serving as Manager of Marketing Intelligence at ConnectiCare since November 2015, Alysse's previous roles include Manager of Insights & Research and Customer Insights Manager. Alysse's career also includes significant experience with acturus as Senior Account Director, where Alysse was the main contact for diverse clients across various industries and provided tailored research solutions. Earlier roles at The Pert Group and Ipsos ASI involved account management, insights development, and research consulting for consumer-packaged goods and pharmaceutical sectors. Alysse holds an MBA in Business Administration from Southern Connecticut State University and a Bachelor's degree in International Business from Quinnipiac University.