Michael Ferrier

Michael Ferrier is a seasoned marketing professional with extensive experience in performance marketing and digital strategy. Currently serving as Senior Manager of Performance Marketing at ConsumerAffairs, Michael leads the planning and execution of multi-channel strategies for $15MM lead generation campaigns. Previously, Michael co-founded Black Box Digital Marketing Solutions LLC, specializing in conversion rate optimization across various consumer sectors. Notable achievements include co-founding Honeysuite, developing a software product for small businesses, and holding positions such as Digital Marketing Analyst at WITHIN and Business Analytics Intern at Leviton. Michael holds a Bachelor's Degree in Marketing from Hofstra University and has been active in leadership roles, including serving as Secretary on the Executive Board of Pi Kappa Alpha Lambda Pi Chapter.