Capucine Geffroy

Capucine Geffroy is a skilled professional specializing in analytics and conversion, currently serving as a Consultante Analytics & Conversion at Converteo since October 2024. Prior experience includes working as an Assistant Product Analyst at SEPHORA, where responsibilities focused on enhancing customer experience and optimizing conversion rates, followed by a role as Chargée de E-merchandising at La Redoute, involving performance analysis in various markets. Capucine also worked as an Assistante responsable e-commerce et SEO at Clayrton's, managing BtoB e-commerce operations and SEO optimization. Earlier positions included a role at Le Pôle Nord as a Vendeuse de glaces artisanales and as an Assistante marketing et communication at PIXELIGHT - Visuall Group. Educational credentials include a Mastère spécialisé in Manager Marketing Data et Commerce Electronique from SKEMA Business School and multiple degrees in Marketing and Communication from IAE Lille and other institutions.