Luke Morales is an accomplished marketing professional with extensive experience in digital strategy, campaign management, and analytics. Currently serving as a Marketing Web Strategist at Covenant Eyes, Luke previously held positions as a Digital Strategist at Wildfire, where responsibilities included technical marketing implementation and conversion rate optimization, and as a Business Supervisor at The Variable, managing B2B and B2C marketing campaigns. With a strong background in research communications at Wake Forest School of Medicine, Luke has developed targeted marketing strategies and managed cross-channel efforts. Proficient in tools like Google Analytics and Microsoft Clarity, Luke's educational credentials include a BA in English from Campbell University, digital communication certificates from the University of North Carolina at Chapel Hill, and ongoing studies for a Master's in Clinical Mental Health Counseling at Colorado Christian University.