Marfa Goryacheva is a seasoned product professional with extensive experience in the technology sector, currently serving as Product Director at IPONWEB since January 2018. In this role, Marfa oversees the planning and development of BidCore, a leading demand-side platform that enables advanced programmatic buying for clients, while managing a team of product managers and leading cross-functional teams. Previous roles include Product Owner and Product Marketing Manager at IPONWEB, and Product Marketing Director and Marketing Specialist at IPSP PayOnline from February 2011 to November 2017. Marfa has a strong background in product marketing and management, focusing on delivering customizable solutions for sophisticated buyers in the digital advertising space.
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