MiHir Bhurke is an experienced marketing professional currently serving in the Growth Marketing team at Croma, focusing on alliances and marketing planning for PAN India since February 2023. Prior to this role, MiHir began a corporate career at easiloan.com, under Lodha Ventures, where responsibilities included managing channel growth, revenue enhancement, and addressing business inefficiencies as a Cluster Manager. MiHir's educational background includes a Master of Business Administration in Marketing from Lala Lajpatrai Institute Of Management and a Bachelor of Commerce in Accountancy & Auditing from Sydenham College of Commerce and Economics.