Preetika Mehta is an accomplished marketing professional with extensive experience in digital and e-commerce marketing. Currently serving as the Head of Digital & E-commerce Marketing at Crompton Greaves Consumer Electricals Limited, Preetika has previously held significant positions at Godrej Consumer Products Limited as Digital Marketing Lead for various personal care segments, and at Yahoo in roles focused on Solutions Strategy and Digital Sales. Additional experience includes a managerial role in ad sales at Network18 Media & Investments Limited and corporate account management at Radio Mirchi. Preetika holds a PGDM in HR & Marketing from the Institute For Technology and Management, Mumbai, completed between 2007 and 2009.