Hans Nieuwland

Hans Nieuwland is an accomplished professional with extensive experience in e-commerce and commercial management, currently serving as the Director of E-com Partner Channels at Decathlon Nederland since October 2020. Nieuwland has successfully led the transformation of Decathlon's e-commerce strategies, emphasizing marketplace development and partnerships. Previous roles include leadership positions at Shopping Awards, Solvari, and bol.com, where Nieuwland demonstrated a strong focus on P&L responsibilities, team management, and strategic growth in e-commerce. With a solid educational background from institutions like Vrije Universiteit Amsterdam and HU University of Applied Sciences Utrecht, Nieuwland is also a qualified expert in negotiation and influence.