Jeanette Juay is the Chief Purpose Officer at Deloitte Southeast Asia, where responsibilities include leading the social and climate impact strategy and driving climate-conscious initiatives. With a background in brand and communications, Jeanette previously served as Managing Director at Deloitte, steering the marketing and communications strategy for the organization. Prior to Deloitte, Jeanette was Assistant Head of Marketing & Communications at the Singapore Economic Development Board, promoting Singapore as a business hub. Jeanette's career began at Singapore Airlines Ltd, where various roles included Assistant Manager for Product Innovation and Marketing & Communications, overseeing brand development and major advertising campaigns. Earlier experience includes working as a Wealth Management Executive at American Express. Jeanette holds a Bachelor's degree in Banking, Corporate, Finance, and Securities Law from Nanyang Technological University Singapore.