Alicia Fernández Rodríguez

Alicia Fernández Rodríguez is an accomplished People and Talent Specialist with extensive experience in human resources and talent acquisition. Currently employed at DESIGUAL since October 2024, Alicia previously held the position of Global Talent Acquisition & Development at Grupo Hotusa, overseeing HR projects for a workforce of over 5,000 employees. Alicia has effectively managed full-cycle recruitment processes and implemented innovative HR strategies across various organizations, including Teder and WPD Management, focusing on enhancing work culture and retention practices. With a strong educational background, including a Psychology Degree from Universidad de Salamanca, a Master in Human Resources Management from EBF Business School, and ongoing studies in The Power MBA, Alicia combines academic knowledge with practical expertise to deliver comprehensive HR solutions.